When you are focusing your SEO efforts on page optimization, special consideration needs to be given to the site’s home page in order to make it work even more efficiently.

  • For any blog to succeed, the home page must build credibility and should direct the audience to the most important sections of the site.
  • Your most important and competitive keywords must be targeted at the home page or at a page that is directly linked to from the home page.
  • Major theme pages must be easily navigable from the home page. Or have a menu bar with all categories and pages mentioned.
  • It helps to make every page of your site links to your homepage. Include your site name and/or the home page’s primary keyword in the backlinks pointing to it.
  • If you think your site is being filtered out of the search results, try to add alternate keywords and phrases and repeat the above steps.


If you have questions and inquiries about SEO, do let me know through the comments below. Or send it to me via tweet to @priyankanaik042